Wednesday, August 6, 2025

Agenda

Wednesday, 6th August, 2025 | 6:00 PM (EAT)

6:00 PM

Welcome & Kick-Off:

Start strong with your host Seth Busolo as we set the tone and bring the energy.

 

6:05 PM

ALX Creative Tech Program Snapshot:

Get a sneak peek into ALX’s new Creative Tech programmes, built for Africa’s rising designers, filmmakers, and creators.

 

6:10 PM

Fireside Chat: Who Creative Agencies Hire and How to Get In: 

Go behind the scenes with Zelalem Woldemariam as he reveals what makes creatives stand out, what gets them rejected, and how he built one of Africa’s top agencies from just 5 people.

 

6:40 PM

Live Q&A: Ask Zelalem Anything

Bring your real questions. Get unfiltered, practical advice from someone who hires creatives every day.

 

6:55 PM

What’s Next + ALX Opportunities

Final takeaways, how to apply to ALX Creative Tech, and how to stay plugged into the creative ecosystem across Africa.

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MESSAGE FROM

Our Founder

I believe that those of us who are privileged enough to be educated, healthy, and part of powerful networks should not be doing easy things. The only way to justify our privilege is to do the hard things that society demands of us — to solve tough problems and create opportunities for others. I launched The Room to bring the most ambitious ‘doers’ together to do these hard things that will change the world. I welcome you to be a part of our story and join this global community as we make history together.

Fred Swaniker